You have the option to let our system know what data type your attribute is. This in turn helps our system provide better accuracy in reporting and filtering.

You can change the data type of an attribute by visiting the Attributes section of your account and clicking on the drop-down tab to the right of the attribute.

If you have any issues updating the data type of your attributes, please reference our guidelines on accepted attribute data or contact support@promoter.io.

Different Data Types

Data Type

Description

Examples

String

Text based values

john23@example.com Platinum Online purchase

Number

Any numeric value

245.10 Values cannot include commas or monetary symbols: $, %, €, £

Boolean

True or false values

true, false, yes, no (must be lower-case) 1, 0,

Date

Date/time values must follow ISO 8601 format

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